The passion, excitement and expectation of the English Premier League reaches fever pitch come the beginning of August. This year was no different.
Sky Sports tasked IPM with penetrating all key premiership clubs and cities in order to advertise their football package. However, one club in particular was chosen as iconic for symbolising the ambitions of football clubs and fans alike around the country. The recently-promoted Burnley F.C. provided Sky Sports with the perfect opportunity to advertise their coverage of the new season to devout and loyal football fans, and so ipm organised for two bespoke banners to be placed on Burnley’s Turf Moor stadium.
There is talk the banners are acting as a good luck charm. Since the banners went live, Burnley defeated Manchester United in an historic encounter, and then went on to beat Everton. As this site is a long term booking, we expect Burnley to have a long and prosperous season!
By Craig Barber


